Before a business.
A family.
For Ewan, allergies are personal. They affect him and his children, and sit at the heart of why he founded And It Has.
This is where his story belongs: the person, the parent and the reason behind the business.
Behind every allergy is a person.
Behind And It Has is a personal reason to care.
Ewan.
Father. Founder.
His own experiences and his children’s experiences with allergies are part of the story behind And It Has.
We want to share what led him here, what he understands as a parent, and what he hopes to change for families choosing where and what to eat.
Ewan’s story, coming in his own wordsThe person behind the idea.
A space for Ewan’s background, experience and the path that brought him to And It Has.
What allergies mean at home.
A space for the personal experiences he and his children choose to share.
Why build something different?
A space for the moment, frustration or ambition that made him decide to start the business.
Clearer information.
More confident choices.
Explore how And It Has helps food businesses communicate ingredients and allergens, and how customers use that information.
Customer Journey ↗Talk to us ↗